"ook?!": marketing

Sunday 20 November 2011

marketing

I did a farmers' market yesterday and sometimes I wonder why I bother. At least I covered stall rent and fuel cost.
It is a job to teach people here that a farmers market means quality food and goods, not cheap rubbish. I think the organiser needs to be far more active in publicising what is going on and he said so himself. So perhaps next year we'll see an improvement!

With luck and a bit of work we may get more visits to the gallery from those who saw my stall at the market. Even if they don't end up buying my work, any sales keep the gallery going!

6 comments:

Sara said...: Sorry your day didn't go too well, which market did you do? xx; 20 November 2011 at 08:57
Tracey Broome said...: I sold my work at a farmer's market for two years. I basically made enough money to go a buy a weeks worth of vegetables from the farmers and there was great music from local bands. It was mostly a way for me to have a nice Saturday evening with my family, get a little exposure and sell smaller items....; 20 November 2011 at 13:25
Zhoen said...: That sense is certainly the case here, quality, boutique, a bit more expensive goods at farmer's markets. Stuff you can't get at a supermarket or flea market.; 20 November 2011 at 14:53
CATHY DANIEL said...: Stalls and markets are so hit and miss - some you win, some you lose. They do, as you say, need good publicity though.; 20 November 2011 at 16:27
Kerry O'Gorman said...: People only see the finished product and not all of the 'in between bits' from start to finish. So many are happy enough with cheap imitations without thought to the poor slaves who work in the toxic factories. If they only knew the joy in the creative process! Marketing is such a gamble...hope you do better next time.; 21 November 2011 at 05:38
Gary's third pottery blog said...: I know what you mean. You have to get your work in front of people who appreciate it.; 21 November 2011 at 12:45